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Woke capital is the dominant ideology of America’s
corporate and media elites. Seemingly every major corporation in America has
either actively embraced or paid obedient lip service to the left’s rhetoric
supporting Black Lives Matter and Antifa, including false narratives such as
“systemic racism.” Neutrality is simply not an option, as evidenced by the
mob’s favorite slogan “silence is violence.” That is why woke capital
is furious about and terrified of Coinbase, a cryptocurrency tech startup whose
CEO Brian Armstrong openly defied the woke totalitarianism corporate America
has shoved down the throats of its employees and customers alike.
Last week, Coinbase became the biggest news
in tech, when Armstrong publicly announced that his company will stay out of
politics, both in public and in the workplace:
Everyone is asking the question about how
companies should engage in broader societal issues during these difficult
times, while keeping their teams united and focused on the mission. Coinbase
has had its own challenges here, including employee walkouts. I decided to
share publicly how I’m addressing this in case it helps others navigate a path
through these challenging times.
In short, I want Coinbase to be laser focused
on achieving its mission, because I believe that this is the way that we can
have the biggest impact on the world.
…
We won’t:
·
Debate causes or political candidates
internally that are unrelated to work
·
Expect the company to represent our personal
beliefs externally
·
Assume negative intent, or not have each
other’s back
·
Take on activism outside of our core mission
at work
For his defiance to the mob, Armstrong faces a barrage of
hostile press coverage attempting to force him to take a knee just like
everyone else. Michael Bloomberg’s personal news division
produced a ridiculous article on Coinbase’s
“rattled” employees who “fear being muzzled.” Vice claimed that “Coinbase is
showing workers with a conscience the door.” It then unintentionally honored
Armstrong, by comparing his stand to one of President Trump’s best policy
initiatives:
Armstrong describes worker actions against
racial injustice as sowing division, and it’s hard not to see how this stance
is in line with the Trump administration’s recent actions. For example,
Trump’s executive order banning federal contractors from carrying
out racial sensitive training and attacks against historians like Howard Zinn
and projects like the New York Times‘ 1619 project. Trump, too,
described attention being paid to racial injustice as being “divisive.”
Former Twitter CEO Dick Costolo gave the most
blunt response of all. He initially tweeted that Coinbase’s policy was an
“abdication of leadership.” But two days later, he was more explicit. If
Armstrong doesn’t change course, Costolo tweeted, he deserves to be executed:
Me-first capitalists who think you can separate society from business are
going to be the first people lined up against the wall and shot in the
revolution. I’ll happily provide video commentary.
— dick costolo (@dickc) October 1, 2020
So far Armstrong has remained strong, and
like Red Bull’s CEO who months ago bravely took a stand against corporate
subservience to the “woke” terrorists, has refused to cave to the mob’s
totalitarian demands.
RELATED: Red Bull Just Purged High-Level Execs Who Pushed
for ‘Diversity and Inclusion’
It’s obvious what is motivating Armstrong.
For years, activists concentrated in dead-weight departments like HR and
advertising have assimilated functional, profitable companies into the left’s
totalitarian borg. They demand racial hiring quotas, corporate censorship, and
the propagation of sickening transgender propaganda.
Armstrong saw that a revolution like this was coming to
his own company. According to Coindesk, “Armstrong began to plan for
the company’s new position after several Coinbase engineers closed their
laptops one day over the summer after Armstrong wouldn’t say ‘black lives
matter’ externally amid social unrest over police killings of unarmed black men
and women.”
Armstrong decided he wouldn’t be threatened. He’d heard
the maxim “get woke, go broke” and bravely decided to quash the revolution
before it happened. He didn’t pledge support for Donald Trump. He didn’t rename
his company Coinbased. He merely said his company would abstain from politics,
both publicly and in the workplace. But in 2020, even this is a revolutionary
act, and Armstrong knows it. On Wednesday, he sent a follow-up letter to
employees announcing that if any weren’t up for keeping politics and work
separate, he’d pay them to go away. Six months of severance
pay, it turns out, is a small price to purge far-left extremists from one’s
company.
It is no wonder then that Armstrong’s defiant
stand has the press and woke capital in a panic. It’s obvious that the vast
majority of people, and in particular the vast majority of productive workers,
prefer Armstrong’s corporate vision. They want to work at a business, not a
gulag. If Armstrong can thrive while vocally rejecting the left’s political
demands, then other corporate leaders will be emboldened to do the same.
Armstrong’s actions and the support he’s
received show that there are scores of very wealthy tech entrepreneurs who are
just as fed up with BLM, riots, and the left’s woke nonsense as the rest of us.
And this, of course, is what makes Armstrong’s act of defiance so dangerous to
so much of our corrupt ruling class — what they fear more than anything is the
emergence of a a true elite of young, hungry, talented patriots who are fed up
with their nonsense. All you need is a few brave, talented men like Armstrong
to form a critical mass capable of forming durable parallel institutions to
supplant those that have been corroded and poisoned by our nation’s old,
mediocre, and fragile ruling class.
Armstrong’s stand matters even more because
of his company’s formidable role in the growing cryptocurrency industry. From
the beginning, cryptocurrency has been popular with patriotic
anti-establishment communities because it provides a decentralized alternative
to monopolistic financial institutions controlled by globalists.
Revolver will continue to follow this case
with great interest, and we wish Armstrong and Coinbase all the best for doing
the right thing — may courage beget courage, and let Armstrong’s brave act of
defiance set off a chain reaction that will terrify and demoralize our enemies,
and pave the way for a braver, more patriotic elite that is worthy of this
great nation.
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https://www.revolver.news/2020/10/did-coinbase-ceo-just-launch-the-anti-woke-counterrevolution/